Information for Resellers

If you have a business that serves enthusiasts in the automotive aftermarket we would be interested in talking with you about selling our products.

Purchase requirements

We do not have a minimum buy-in or annual volume level as our products are made to order. Our lead times are typically very short but having our products on hand and ready to sell is of course beneficial to your sales.


We provide a discount to those who resell our products. As we sell our products at retail prices to retail customers we ask you to sell our products at retail. Price sheets are available on request. Custom work such as leather wraps, custom inlays, custom paint and engraving services are priced individually.


We provide full support to make selecting and ordering as easy and seamless as possible. You can place orders online using our Wheel Builder and Instrument Builder programs, by email with a full description or by telephone. Lead times for “standard” products are typically one - two weeks from receipt of order to shipment.


All shipments are via UPS (signature required) and we can ship on your account if you wish. Drop shipping to your customer is available if you provide us with the appropriate UPS paperwork and shipping labels.


As each of our products are individually built and unique, all orders must be paid in full when the order is placed. Payment via credit card is preferred as orders paid by check will be held until the check has cleared. Open accounts can be established if your sales volume warrants doing so. An application for credit must be completed and approved for all open accounts.


All the images and copy we have on-line, or in print, is available for your use. There is a file for them at Color segment samples for the steering wheels are available at no charge and we can also provide trim samples upon request.

Please let us know if you have any questions or need more information about our resale program. It would be our pleasure to help you sell CON2R products.

Become a CON2R Reseller

Fill out the form below, send it to us and we will review your request to resell CON2R products. If we haven’t confirmed the receipt of it within two business days please let us know.